Creative Marketing Agency Sydney
A brand and communications design agency with a marketing platform.
Helping to successfully launch and position Extol®’s ‘green’ products.
Another recent successful start-up, Extol® is a newly formed Australian brand set to compete within the global automotive lubricant market.
Platform® was approached and engaged to create, trademark, and launch the brand and a series of new products to market.
Our involvement includes Extol®’s naming strategy, brand protection, brand identity and the packaging design of its entire range of environmentally friendly products.
To help Extol® compete against much larger and well-established brands, such as Mobil, Shell, and Caltex, we created a visual language that distinctively stands out from competing brands, and truly states the environmental, value and performance attributes of Extol®’s products.