Helping Wilson HTM position its flagship fund — Priority Growth.

Wilson HTM Investment Group Limited commissioned Platform to create its marketing communications as part of a new marketing strategy aimed at raising further funds under management for their flagship Priority Growth Fund. Priority Growth consistently produces stellar returns, earning it the status of No.1 Australian Equity Fund.

Our involvement included the design and production of the product disclosure statement for Priority Growth (featured). Our approach was to ensure the PDS reinforced the key messages of Wilson HTM’s marketing communications, and the imagery reflected the performance expectations and characteristics of the fund itself.

Our ongoing engagement has helped mature the brand’s complex visual identity system into a unified message now supported with in-depth brand guidelines, master brand communication templates and other supporting collateral.